Insight is a powerful feature that allows you to gain valuable insights into your customer interactions. With this feature, you can easily track and analyze customer behavior, preferences, and trends, which can help you make more informed decisions.

Let's dive into the sections of the Insight feature and what they offer.

1. Create an insight

After typing the title and description for your insight, you can select the segments you have connected to Read/See. You can choose to view the total count or the unique count for the data. To gain a deeper understanding of your customers, you can also add multiple segments to your insight.

Additionally, you can use the filter option to refine your data even further. You can do this by adding filters to your segments using the properties or events listed in the dropdown. With this, you can get a more specific and targeted view of your customer data.

The more specific you make your data, the more accurate and targeted your insights will be, providing you with valuable information to make informed decisions.

2. Personalize your insight

To further refine your data insights, you can set the time range for data display, as well as compare your insights with data from a different time period.

Then, select the way to display your data, whether it's a line chart, bar chart, pie chart, or a simple value, to enhance your overall experience by personalizing your data.

As you can see, the Insight feature provides valuable insights into your customer data and interactions with your company. With the ability to add segments and filters, and specify the time frame, you can create highly specific and personalized insights. You can also visualize the data in various graphics to better understand and analyze the data. By regularly using this feature, you can make informed decisions and improve your overall marketing strategies.